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fan experience

1 article

Sports Business113d ago

Rockies Unleash 'Glizzilla': $45 Hot Dog — Genius Marketing or Fan Rip-Off?

The Colorado Rockies' new one-pound, 23-inch Glizzilla hot dog, priced at $45, ignites a fiery debate over stadium concession economics and whether it's a shrewd viral marketing play or an insult to the average fan's wallet.