Strategy Executive Chairman Michael Saylor posted "Bitcoin Drive engaged" on Aug. 2, signaling a potential new Bitcoin purchase after a five-week gap in disclosed acquisitions.
Strategy last reported holding 843,775 BTC. The company's most recent acquisition came June 27, when it added 12,000 BTC to its balance sheet. Total acquisition cost for current holdings stands at $63.69 billion, with an average cost of approximately $75,487 per coin—making Strategy the largest corporate Bitcoin holder globally.
Saylor's "Bitcoin Drive engaged" posts have consistently preceded official purchase disclosures, which typically arrive via 8-K filing with the Securities and Exchange Commission on the following Monday. An official announcement is expected Monday, Aug. 3.
Strategy also confirmed its annualized dividend rate for its STRC preferred shares will remain at 12 percent for August.
Bitcoin traded at $63,349, up 0.9 percent over the prior 24 hours. The broader crypto market's Fear & Greed Index stood at 27, reflecting fear.
At $63,349, Bitcoin sits below Strategy's $75,487 average acquisition cost, putting the company's holdings at a paper loss of more than $10 billion. Strategy has maintained its long-term conviction that Bitcoin functions as a store of value.
Strategy funds its Bitcoin purchases through convertible notes and stock offerings. Since its 2020 pivot to a Bitcoin treasury strategy, the company has completed more than a dozen capital raises, generating billions for accumulation.
The five-week pause was the longest break from disclosed purchases since early 2025. Strategy had made multiple purchases per month through Q1 and Q2 of 2025.
Direct corporate buying absorbs market liquidity in ways passive vehicles like spot ETFs do not. A new large-scale purchase removes additional Bitcoin from circulating supply, tightening available supply on exchanges.
Strategy's common stock (MSTR) typically tracks Bitcoin's price with a premium, reflecting its leveraged exposure to the asset.
